# Nils Puhlmann · Speaker

> Nils Puhlmann is a keynote speaker on sales, go-to-market, marketing and the shift that AI brings to how companies win customers. He has sold at Tesla, Microsoft and Google, built sales organisations and founded a company whose entire go-to-market he ran himself. He speaks in English and German, based in Freiburg and Munich, for leadership teams as well as marketing and sales teams.

Updated: 2026-11-01. Full text: https://speaker.nilspuhlmann.de/llms-full.txt · Markdown: https://speaker.nilspuhlmann.de/index.md

## Topics

- Search is changing, and so is how people buy: How people search in 2027: longer questions, conversations with AI, answers before the click. What this means for user behaviour and for every marketing and sales team that relies on being found. Every day 15% of Google searches are brand new.
- Future-proof: leading through the AI shift: A talk for leadership teams. AI is changing how customers find, compare and buy, and with it how companies have to sell. Which changes arrive in the next 24 months, what needs deciding now and how to take your people along.
- Go-to-market in 2027: What go-to-market sales looks like next year, with insights from startup founders and former Google and Microsoft experts. Which channels carry the first customers, how teams are set up and where AI already does the groundwork.
- Your unfair advantage in the AI era: Everyone has an unfair advantage: experience, a network, a skill others lack. AI has multiplied what one person can do, yet most people use it to polish their emails. A talk about finding your lever and using this window of opportunity while it is wide open.
- Building a sales organisation that scales: From the first salesperson to a team that delivers predictably: structure, pipeline, rhythm and coaching. With lessons from Tesla, Microsoft and Google, and what a team of five can adopt right away.
- Marketing that books meetings: How ads, landing pages and sales work toward one shared number, so that reach turns into real conversations with customers.

## Recent stages

- Finom Conf 2026, Kino International Berlin, 28.10.2026 (English)
- Black Forest Space 2026, Messe Offenburg, 20.10.2026 (German)

## Booking

- Request form: https://speaker.nilspuhlmann.de/#anfragen
- Email: anfrage@nilspuhlmann.de
- Formats: keynote, workshop, panel. Languages: English, German.

## Links

- LinkedIn: https://www.linkedin.com/in/nils-puhlmann/